Omiero is the sacred initiatory fluid of the syncritized Afro-Caribbean religion Santeria. It is a mixture of plants crushed in rain, sea and river waters, holy water, cologne, sacrificial blood and various other ingredients. Utilizing the production techniques of corporate American food service, The Omiero™ flagship mission statement is to provide customers with a sterile, efficiently and consistently mass-produced taste of the exotic while ensuring that the particularities of Yoruba spirituality do not conflict with the American palate.

Photos by John Sisson